Facing shrinking subscriptions and stagnant growth, SiriusXM is betting that a just-announced ad-supported pay tier can keep it relevant—but with Spotify, YouTube, and free radio dominating, the gamble is not a sure thing.
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SiriusXM’s Paymium Debacle
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Facing shrinking subscriptions and stagnant growth, SiriusXM is betting that a just-announced ad-supported pay tier can keep it relevant—but with Spotify, YouTube, and free radio dominating, the gamble is not a sure thing.